It's often tempting to discuss how scalable Red Rocket's model is. More budget and strong videos and excellent copy mean reaching an even more qualitative target audience. This is how online advertising works, as all major advertising platforms use the Vickrey–Clarke–Groves auction method. We will delve deeper into this later this month.

But what's also important to highlight is the savings achieved by deploying Whatsapp chatbots. We have built a unique calculator specifically for this purpose, which immediately provides insight into what you save exactly based on the number of vacancies, the number of positions per vacancy, and the number of applications. Our clients spend an average of 25 minutes per follow-up action. Consider not just the conversation but also the number of times a connection needs to be established. About 50% respond almost immediately. It's all a waste of time, especially when it comes to candidates whose suitability for the role's hard requirements is still unknown.

Our Whatsapp chatbots filter (qualify) all those candidates based on those requirements. Think of:

• A driver's license

• Anxieties (claustrophobia, fear of heights, etc.)

• Available on weekends

• In possession of transportation

• Willing to work evening/night shifts

This way, only the best candidates remain, allowing you to invest your valuable time exclusively in the most valuable candidates. The others immediately learn that the position is not suitable for them at this time.

Finally, a quick note about the calculator; It also provides immediate advice. It not only calculates the savings in terms of hours but also whether a chatbot is, in our opinion, necessary or not. If it is not needed, we offer a NOBOT campaign. This means a campaign solely on Instagram and Facebook, where the leads don't go through a chatbot but are delivered directly.

I would say; Give it a try!